Landing pages have become very important in the success of online marketing campaigns. As the entry point for possible customers, they aim to convert visitors into customers. If you design your landing page effectively, conversion rates can be highly improved.
Here are some of the best landing page examples for high conversion you may want to take note of:
Netflix is a popular streaming service with more than 238 million subscribers. It provides original content from movies and TV shows to subscribers worldwide.
And talking about its landing, Netflix has one of the best landing pages that convert for sure.
Industry: Entertainment and Media / SaaS
Features
Clear Call-to-Action: Netflix keeps it simple with a single field form where users can easily enter their email to get started. It is one of the most important feature of any landing page and website. Telling prospects and leads what to do next is the best way to encourage them to take action whether it is signing up for newsletter or buy your product.
Compelling Visuals: As you scroll through Netflix's landing page, you're hit with a bunch of eye-catching images from their latest and greatest titles.
Clear value proposition: Ain't nobody got time for long-winded explanations. Netflix gets straight to the point. Their landing page gives you the lowdown on why you should join, with each benefit summed up in a line or two.
Squarespace helps people make their own websites. It's got all sorts of cool templates and tools to help you design your site. Their own landing page is among the best landing pages.
Industry: Technology and Web Services
Features
Designed to Impress: Squarespace's landing page immediately captivates visitors with its sleek and modern design. Plus, they flaunt their portfolio right there, so you know they mean business.
Attention-grabbing headline: Squarespace's headline says it all. It's perfect to hook visitors and get them interested in what Squarespace offers, potentially leading to conversions.
Free Trial Offer: Who doesn't love a good freebie? Right below the headline, Squarespace tempts you with a sweet offer: "Get your free website trial today."
Perfect CTA Placement: Right below the headline, a big button says "Get Started." And notice, they've plastered it twice - talk about making sure you don't miss out.
As a landing page-building software, Unbounce itself is the best example of landing pages.
Industry: Marketing / SaaS
Features
Stating the Benefit: With a bold headline proclaiming, "Convert 30% more with high-performing landing pages," Unbounce sets the stage for what's to come. It doesn't only set the benefit in writing but also gives a number that makes visitor get a better grip of the advantage they will be getting from using Unbounce.
Easy Sign-Up: Unbounce keeps things simple with a hassle-free sign-up process, making it super easy for visitors to get started without any headaches.
Clear Message: The more your visitors grasp what exactly you're providing, the higher your conversion rate will be. Unbounce spells out exactly what they're all about in plain, simple language.
Highlighting Key Features: From AI-powered features to lightning-fast page creation, Unbounce makes sure you know exactly what sets them apart from the rest.
With a very clear but attractive design, Canva's landing page is admirable. That makes it another example of landing pages that guarantee conversion.
Industry: Graphic Design
Features
Enough White Space: Canva features plenty of white space on its landing page, highlighting the copy, from headline to subheadline and CTA, much more clearly.
Templates Galore: Notice how Canva flaunts its design templates, i.e., services. Need a design? They offer a treasure trove of templates for every occasion, from social media posts to business presentations.
Visual Showcase: Canva doesn't just tell you how awesome they are; they show you. Their landing page has stunning examples of designs created with their platform.
LinkedIn is where professionals connect and advance their careers. But their premium service is something that attracts individuals who want to take their careers to the top.
And look at the landing page of LinkedIn Premium and how convincing this is with clear value proposition, making it one of the most notable landing page exmaples.
Industry: Professional Networking and Social Media
Features
Exclusive Features: LinkedIn doesn't hold back when showing off its premium perks. From advanced search filters to enhanced visibility, they lay it all out, making it clear why upgrading is worth it.
Trust and Credibility: Numbers speak louder than words, and LinkedIn knows it. They back up their claims with hard data, like the fact that Premium members are 2.6 times more likely to land a job.
HubSpot is one of the leading CRM solution. They have powerful tools, software, and resources to help you connect your marketing efforts with sales and service teams.
Industry: Marketing/SaaS
Features
Clear Value Proposition: HubSpot lays out its value proposition front and center. Its content clearly lets you know exactly what HubSpot is and how it can help your marketing game.
Compelling Call-to-Action: HubSpot's landing page includes a clear and persuasive call-to-action (CTA). Whether it's scheduling a demo or diving into a free trial, the path forward is crystal clear.
Visual Appeal: Who says marketing can't be pretty? HubSpot's landing page is a visual feast, with eye-catching design elements that draw visitors in.
Perfect Keto is a trusted name in the health and wellness industry, offering high-quality ketogenic products. This one is just another example of landing pages that can convert visitors into customers.
Industry: Health and Wellness
Features
Match Content: Perfect Keto's landing page isn't just about selling products; it's about educating visitors on the ketogenic lifestyle. And its heading shows it all very clearly.
Product Showcase: The page showcases its range of products, highlighting the benefits and providing easy access to purchase them. The aim is to encourage visitors to buy their products and join the keto community.
Community Engagement: Keto's landing page is packed with testimonials, reviews, and social media links, making it easy to connect with fellow keto enthusiasts. Besides, first-hand experience from other customers help building trust with new leads.
As a leading e-commerce platform, Shopify empowers entrepreneurs to start, grow, and easily manage their online stores.
Industry: E-commerce
Features
Compelling Headline: With a bold and clear headline, Shopify shows visitors what they can expect from it right the moment they land on this page.
Clean Layout: Its clean layout and design make a very positive first impression and instill confidence in visitors considering Shopify for their e-commerce needs.
Easy Setup Process: It highlights how quickly users can start selling by creating their online Shopify store, even with a free trial.
Mailchimp, a popular email marketing platform, has one of the simplest yet effective landing pages.
Industry: SaaS / Marketing
Features
Clear Value Proportion: Mailchimps' landing page contains a clear value proportion that is easy for visitors to understand, from headline to subheading to CTA.
Free Plan Offer: Mailchimp prominently features its free plan offer on its landing page, enticing visitors to sign up and try out the platform.
Easy-to-Use Interface: Mailchimp emphasizes its user-friendly interface on its landing page, highlighting how easy it is for users to write and send professional-looking emails, automate marketing campaigns, and analyze performance metrics.
If you want to create an effective landing page like this one, Stymix can help. With your vision and our expertise and experience, you can have a highly converting landing page.
As a popular social media management platform, Buffer helps companies to engage with their audience across various social media platforms.
Industry: Marketing / SaaS
Features
Data-Driven Insights: Data is power, and Buffer knows it. Their landing page highlights their analytics and reporting features.
Engaging Visuals: Their landing page is filled with engaging visuals of their platform that capture visitors' attention and convey their message effectively.
Easy Sign Up: Interested individuals can start using Buffer's service with just an email, no strings attached.
Uber offers a reliable way of transportation for people to get from point A to point B with just a few taps on their smartphones.
Its landing page is among those skim-able pages that don't flood with details online. This makes it one of the best landing pages designs. When you design website landing page, you can definitely use Uber as a great example.
Industry: Transportation and Technology
Features
Precise Headline: Uber's landing page keeps it simple with a clear headline that sums up its service: "Go anywhere with Uber."
Clear Message: As its audiences are a wide range of individuals, Uber focuses on a design that conveys a clear message with simple design styles for all stakeholders. "Drive when you want, make what you need." is a very clear message for anyone willing to Drive an Uber.
Professional and Friendly: With its black-and-white color theme, Uber features short and easily readable copy and a simple form on its landing page.
UBER easy download options
Simplicity and Convenience: Uber's landing page emphasizes its simplicity and convenience, showcasing how users can request a ride with ease using the Uber app.
A visual collaboration tool, Trello helps teams organize projects, tasks, or ideas flexibly and intuitively.
Industry: Productivity and Collaboration Software
Features
Visual Organization: Trello's landing page is organized with the perfect mixture of value proposition and visuals.
Highlighting Workflow: Trello is all about giving you the freedom to work the way you want. You can customize your boards and workflows to fit your team's unique needs and preferences.
Flaunting Features: With Trello, you can brainstorm ideas, assign tasks, and track progress together with your team. And Trello highlights all its features on its landing page.
Craft Coffee is a subscription-based service that delivers freshly roasted coffee beans from top roasters around the world directly to customers' doorsteps.
Industry: Food and Beverage Subscription
Features
Right Elements: Its subscription sales landing page has all the right elements for high conversion. Specifically, its easy-to-viewable layout and CTA placements effectively increase the conversion rate.
Perfectly Descriptive Headings: It has very clear and descriptive headings for each of the sections on the landing page. And it's very effective for creating good landing pages.
Effective CTAs: Once curious visitors click on Learn More, they will directly land on the "How It Works" section below on the same page. Also, the page has the CTA, "Get Started," in every section.
Subscription Benefits: Craft Coffee highlights the benefits of its subscription service. This incentivizes visitors to sign up and become subscribers, ultimately driving conversions.
Vanity Planet is a beauty and personal care brand. The landing page of this eCommerce site is a good example of how to improve the website's conversion rates.
Industry: Personal Care / eCommerce
Features
Clear and Concise: Vanity Planet keeps its headings and subheadings very straightforward. And let's not forget those high-quality visuals that add a touch of luxury to the page!
Valid Testimonials: Note how Vanity Planet has included all popular magazines in which it has been featured. This social proof adds credibility to the brand and helps build trust with potential customers, ultimately driving conversions.
Giveaway: This one is one unique thing that wasn't in our other examples. Visitors get 5% off on their first order on Vanity Planet. But, to do so, they need to sign up first, which is a great way to boost the conversion rate. Little different from this, Stymix also offers lucrative discount for first time customers. Check out trial offers.
Home Chef is a popular meal kit service for busy folks who still want delicious home-cooked meals. Their landing page is like a welcome mat, inviting you to explore how easy and tasty cooking at home can be. They have used one of the best landing pages designs with little pop of color and animations.
Industry: Food and Beverage Delivery
Features
Perfect Visual for Brand: Home Chef's landing page showcases tempting images of freshly prepared meals. That clearly represents what the brand category is.
Engaging Headline: The headline "Meet Home Chef" is engaging and sparks curiosity.
Simple Sign-Up Process: Cooking dinner shouldn't be complicated, and neither should signing up. Home Chef's landing page makes it easy to get started, with clear prompts and minimal fuss.
How it Works Section: This, too, has its "How it Works" section, making it much easier for visitors to get Home Chef's service. This section is really helpful for creating good landing pages.
Conclusion
The mentioned pages are some of the examples that showcase diverse approaches to driving conversions across different industries. By studying their features and strategies, you can gain insights into optimizing your landing pages designs. If you are not sure when to use a landing page this article titled "When should I use landing page" can help. Check it out.
Stymix Team
NY 10003, US
Stymix is a hub of designers, developers, and marketers with the right expertise to help turn your ideas into richer digital products and content experiences
